Build CTR prediction models for estimating ad click-through rates from features. Use this skill when the user needs to predict click probability, build an ad ranking model, or evaluate ad creative performance — even if they say 'predict click rate', 'ad relevance scoring', or 'which ad will get more
Build CTR prediction models for estimating ad click-through rates from features. Use this skill when the user needs to predict click probability, build an ad ranking model, or evaluate ad creative performance — even if they say 'predict click rate', 'ad relevance scoring', or 'which ad will get more clicks'.