How to validate sales-page decisions with real experiments - traffic floor, sample-size/MDE procedure, peeking discipline, guardrails, ICE/PXL prioritization, GA4 event taxonomy and funnels, heatmap/replay rules, consent-gating. Use whenever a change is being "validated with an A/B test," before lau
How to validate sales-page decisions with real experiments - traffic floor, sample-size/MDE procedure, peeking discipline, guardrails, ICE/PXL prioritization, GA4 event taxonomy and funnels, heatmap/replay rules, consent-gating. Use whenever a change is being "validated with an A/B test," before launching any test, when instrumenting purchase-funnel events, or when reviewing heatmap/session-replay