When the user is dealing with shame (the "I am bad" voice, often triggered by failure, criticism, exposure), or considering whether to risk vulnerability (in leadership, parenting, relationship, creative work), apply Brown's framework: vulnerability defined as uncertainty + risk + emotional exposure
When the user is dealing with shame (the "I am bad" voice, often triggered by failure, criticism, exposure), or considering whether to risk vulnerability (in leadership, parenting, relationship, creative work), apply Brown's framework: vulnerability defined as uncertainty + risk + emotional exposure (NOT weakness); shame vs guilt distinction ("I AM bad" vs "I DID something bad"); shame resilience