Use when starting work on a new product, client, or market — this skill creates the file `.agents/product-marketing-context-global.md` that 60+ other global skills read before they write anything: product, ICP, positioning, proof, objections, brand voice, pricing, and KPIs, with a region variant for
Use when starting work on a new product, client, or market — this skill creates the file `.agents/product-marketing-context-global.md` that 60+ other global skills read before they write anything: product, ICP, positioning, proof, objections, brand voice, pricing, and KPIs, with a region variant for US, EU, SEA, or LATAM. Run once, reuse forever. Trigger on 'set up marketing context', 'new client