Edward de Bono's Random Stimulus technique — force-fit a random unrelated object, place, or phenomenon onto a creative target to break familiar association patterns. Use for product ideation, feature naming, brand direction, copywriting, architecture and design choices when ideas from outside the pr
Edward de Bono's Random Stimulus technique — force-fit a random unrelated object, place, or phenomenon onto a creative target to break familiar association patterns. Use for product ideation, feature naming, brand direction, copywriting, architecture and design choices when ideas from outside the problem space would help. Triggers include "random stimulus", "random word", "force-fit", "de Bono", "